01 / Site Grader
Any address. Any concept. One honest read.
Drop a pin, tell us what you plan to open, and MapWorthy grades the site on the five factors that actually decide whether a location earns its lease. Built for owners weighing one shop and franchisees running their tenth deal.
How it grades
Five factors. One composite. Zero guessing.
Every grade is built the same way — so a café in Edmonton and a drive-thru in Calgary are readable on the same axis. The factors flex to your concept; the format never changes.
- Demand signal — daytime, residential, and visit-mix density calibrated to your concept.
- Competitive room — category saturation, direct rivals, and share-of-attention within 800m.
- Access & visibility — walk score, corner premium, parking, transit reach, sight lines.
- Category fit — the traits your concept actually needs (morning rush? referral adjacency? tow-truck reach?).
- Deal-breakers — zoning flags, road-network cuts, and any factor that vetoes an otherwise-good read.
Example
Whyte Avenue, Edmonton
Fast casual / Edmonton / corner
84
StrongDemand signal
SolidCompetitive room
StrongAccess & visibility
ModerateCategory fit
Verdict — GO with a watch-out.
Corner premium and lunchtime density carry the read; keep an eye on the parking exit onto Whyte at PM peak.
Concept-aware
The grade knows what you're opening.
A café wants dense mornings. A dental clinic wants referral adjacency. A dog groomer wants households with big backyards. MapWorthy grades the address against the traits your concept actually needs — not a generic "trade area" average.
- Concept library covers coffee, QSR, fast casual, health care, pet, service, retail, fitness, home services, auto care — and growing.
- Franchise operators can add their own store DNA to bias the grade toward proven traits.
- New categories are a data addition. No rebuild, no wait.
Concept traits used in the read
Daytime density
Walk score ≥ 78
Morning peak trade
Corner premium
Coffee saturation < 4/800m
Transit within 3 min
Office share ≥ 40%
Sightline to entrance
Deal-breaker checks
● Zoning — flagged for verification
● Road network cut — clear
● Delivery access — clear
● Same-brand cannibalization — clear
Try it
Grade a candidate now.
Change the concept, keep the address, and watch the read shift. Same site, different question, different answer.
Candidate read / café
Whyte Avenue, Edmonton
Worth a closer look
82
Promising morning trade.A dense daytime catchment and visible corner help the concept.
StrongDemand signal
SolidCompetitive room
StrongAccess & visibility
5 lenses consideredSample / not a final decision
Ready when you are