Should this work here?
Give any address a consistent read across demand, competition, access, visibility, and the factors your concept actually needs.
Site Grader →Location intelligence, pointed at your next move
See the potential in every place.
Grade a candidate address. Rank markets for your brand. MapWorthy turns location questions into answers you can defend — before the lease, before the buildout, before the bet.
For private owners · franchisors · brokers · real estate teams · operators.
MapWorthy / site grade Example
104 Street NW, Edmonton
for an independent café
for an independent café
Urban corner · Edmonton, AB
opportunity zone
nearby demand
less
guesswork
more
ground truth
guesswork
more
ground truth
The read
Strong
morning
trade.
morning
trade.
Dense office catchment, low category saturation, good visibility.
One place. Many possible futures.
Grade the site. Rank the market. Forecast the network.
Every address deserves a real read.
One place. Many possible futures.
Grade the site. Rank the market. Forecast the network.
Every address deserves a real read.
One platform / four lenses
From one storefront to an entire growth map.
Point the same location engine at four different questions. The site under consideration. The market you might enter. The network you already run. The tenant a space is waiting for.
Which market is next?
Rank cities, DMAs, or trade areas for any brand or category. Compare a longlist on the same axes and defend the shortlist.
Market Grader →What could this network do?
Upload current stores and sales history. See the patterns behind performance and forecast what a new unit is likely to produce.
Sales Predictor →What belongs here?
Query a vacant site and get the categories, concepts, and brand archetypes most likely to succeed at that address.
Fit Finder →Try the idea
Put a place on the board.
This is the shape of a MapWorthy answer: a grade you can scan, a reason you can defend, and a next move that is actually useful.
Candidate read / café
104 Street NW, Edmonton
Worth a closer look
82
Promising morning trade.
A dense daytime catchment and visible corner help the concept. The watch-out: a crowded coffee category means the offer needs a sharp point of view.
StrongDemand signal
SolidCompetitive room
StrongAccess & visibility
5 lenses consideredSample / not a final underwriting decision
Why teams keep it close
Designed for the messy middle between hunch and spreadsheet.
MapWorthy gives the meeting a shared surface. The broker sees the trade area. The operator sees the fit. The decision-maker sees the why.
Make the case for a location without making a case for yourself.
Turn scattered signals into a short, visual point of view that can travel from a site walk to an investment committee.
Forecast-ready
Franchisors can add current stores and sales history to uncover patterns and model where the next unit has room to win.
Fit finder
Brokers and real estate teams can query a site for the categories and concepts most likely to belong there.
Industry-flexible
Run a market grade for food, health care, services, pet, retail, fitness, and the next category you are considering.
Inspiration board
A board of grades — pinned from the field.
Fictional brands, real signals. A quick scan of the kind of read MapWorthy delivers for coffee, pet, service, and everything in between.
QSR · corner lot
Sunrise Shawarma
Score 79 · Verdict CONDITIONAL. Strong lunch driver but crowded field within 800m.
Café · daytime pop
Copper Kettle Coffee
Score 82. Office density does the work; the offer has to sharpen against three nearby cafés.
Pet · residential Example
Score 88. Household density and near-zero direct competition make this a "default of the block" candidate.
Health · access-critical Example
Score 74. Referral adjacency and parking are the deciding factors — not the trade area alone.
Fitness · early hours Example
Score 81. Commuter density supports a 6am open; transit within 3 minutes closes the case.
Service · repeat-visit Example
Score 86. A sticky neighborhood fit with high repeat-visit potential. Parking is the watch-out.
Market comparison
Coffee expansion — Rocky Mountain corridor
Edmonton 82 · Red Deer 79 · Lethbridge 71. The gap sits in weekend catchment, not weekday demand.
Fit finder · vacant space Example
Vacant 2,400 sqft — Whyte Avenue
Best fits: fast-casual bowl · Pilates studio · neighborhood wine bar. Worst fits: dry cleaner · big-box.
Franchise growth
Next-unit heatmap
13 franchise stores mapped against sales; the model highlights 4 underserved trade areas with matching DNA.
How it flows
Four steps from a question to a defensible read.
No configuration wizards. No dashboards to babysit. Give MapWorthy the address (or the market, or the CSV), tell it what you are trying to open, and read the answer.
1
Point the lens
Pick your question: a site, a market, a network, or a vacant space.
2
Give us the inputs
An address. A concept. A city list. A CSV of your stores. Whatever your question needs.
3
Read the grade
A composite score, five factor bands, and a short human read of what is doing the work.
4
Take it into the room
Export a one-page report your investment committee, broker, or bank can actually use.
Categories we grade
Any concept. Any place. One grading engine.
The library grows with the roadmap. If your concept is not here yet, tell us — a new category is a data addition, not a rebuild.
Coffeedaytime
QSRquick service
Fast casualanchored
Full servicedestination Example
Pet careresidential Example
Health carereferral-led Example
Dentalreferral-led Example
Fitnessearly hours Example
Personal servicerepeat-visit Example
Boutique retailwalkable Example
Home servicesroute-based Example
Auto careaccess-led Example
For every kind of location decision.
Whether you are opening one private shop, growing a franchise system, matching a tenant to a site, or defending a market entry, the decision gets better when everyone can see the same picture — and the picture is a grade, not a hunch.
Every place has a next move