MapWorthy

Picking a site for your franchise? Check it before you sign.

Found a franchise for sale? Check the location before you buy.

Choosing the right site inside your territory is one of the biggest decisions you will make. MapWorthy checks each candidate address against what your brand needs, with a source and a date under every number, so you can walk into the site meeting with a report in hand.

Check your first address free.
Territory approved. Now pick the corner.
Each site checked against what your brand needs.
Walk into the site meeting with a report in hand.

Which tool fits your business

Site report

For restaurants. Enter a Canadian address and get a score and an answer with its reasons, when the data allows.

Restaurant types: Burger, Chicken, Pizza, Sandwich & Deli, Mexican, Middle Eastern & Mediterranean, Asian & Noodle, Sushi, Indian, Coffee & Café, Beverage & Snack, Dessert & Bakery, Breakfast & Bagel, Seafood, BBQ & Smokehouse, Salad & Health Bowl, Poutine & Fries, Caribbean & Jerk, Cheesesteak, Pita & Wrap, Hot Dog, Latin American, Plant-Based & Vegan.

Market grader

For home-service and care businesses. Gives Canadian towns and cities a score out of 100. It does not cover restaurants.

Industries: Water treatment & softeners, Pest control, Painting & decorating, Moving & junk removal, Non-medical senior care, Assisted living & retirement residences, Restoration & remediation, Garage doors, Window coverings & blinds, Closet & home organization, Flooring, Tree care.

Why location matters

There are more than
65,000
franchise locations across Canada.
Canadian Franchise Association, Economic Outlook 2023
Over
1,100
franchise brands operate in Canada.
Canadian Franchise Association, Economic Outlook 2023
Food and accommodation is Canada's largest franchise sector by number of franchises and jobs.
Canadian Franchise Association, Economic Outlook 2023
In Alberta and six other provinces, the franchisor must give you the disclosure document at least
14 days
before you sign or pay.
McCarthy Tétrault, Franchise Law: Doing Business in Canada, 2026
Tips and tricks by MapWorthy
01

With more than 65,000 franchise locations across Canada, you are competing with a lot of other brands for good corners. Check each candidate address before you sign. MapWorthy checks each site against what your brand needs.

02

Over 1,100 franchise brands operate in Canada, and several may want the same plaza. Look at who is already near the site. MapWorthy maps competitors inside 1, 3 and 5 minute drive rings.

03

Food and accommodation is Canada's largest franchise sector, so restaurant sites are crowded. Check whether another unit of your own brand is close by. MapWorthy flags an open same-brand unit within 3 km as a deal-breaker.

04

In Alberta and six other provinces, you get at least 14 days with the disclosure document before you sign or pay. Use that time to check the location, not only the paperwork. MapWorthy gives you a report with a source and a date under every number to bring to your site meeting.

There are more than
65,000
franchise locations across Canada.
Canadian Franchise Association, Economic Outlook 2023
Tips and tricks by MapWorthy

With more than 65,000 franchise locations across Canada, you are competing with a lot of other brands for good corners. Check each candidate address before you sign. MapWorthy checks each site against what your brand needs.

Over
1,100
franchise brands operate in Canada.
Canadian Franchise Association, Economic Outlook 2023
Tips and tricks by MapWorthy

Over 1,100 franchise brands operate in Canada, and several may want the same plaza. Look at who is already near the site. MapWorthy maps competitors inside 1, 3 and 5 minute drive rings.

Food and accommodation is Canada's largest franchise sector by number of franchises and jobs.
Canadian Franchise Association, Economic Outlook 2023
Tips and tricks by MapWorthy

Food and accommodation is Canada's largest franchise sector, so restaurant sites are crowded. Check whether another unit of your own brand is close by. MapWorthy flags an open same-brand unit within 3 km as a deal-breaker.

In Alberta and six other provinces, the franchisor must give you the disclosure document at least
14 days
before you sign or pay.
McCarthy Tétrault, Franchise Law: Doing Business in Canada, 2026
Tips and tricks by MapWorthy

In Alberta and six other provinces, you get at least 14 days with the disclosure document before you sign or pay. Use that time to check the location, not only the paperwork. MapWorthy gives you a report with a source and a date under every number to bring to your site meeting.

N
0250 m500 m
Example
Example report. The places, names and numbers are for illustration only.
for an independent café

104 Street NW, Edmonton

WORTHY
Deal-breakers
75
out of 100
Data completeness: High
Get directions

Location summary

for an independent café

About 143,257 people lived within 5 km at the 2021 Census. In the census area containing the site, median household income was $78,000 in 2020 and median age was 36.0 at the 2021 Census. The nearest published traffic count is 24,900 vehicles a day on 104 Street North of 61 Avenue, about 40 m away (City of Edmonton, 2022).

Nearest Northline Tacos
4.9 km
Google Places, retrieved 4 Oct 2026
Population within 5 km
143,257
Statistics Canada, 2021 Census, retrieved 22 Sep 2026
Nearest direct competitor
46 m
Google Places, retrieved 4 Oct 2026

The short version

Strongest driver: Anchor co-tenants at 10/10 — 7 traffic anchor(s) within 600 m (3 grocery).
Biggest weakness: Direct competition at 1/10 — Nearest direct competitor is Example Taqueria at 46 m; 9 direct rival(s) within 1 km.
Watch cannibalization: Northline Tacos is 4.9 km away — outside the 3 km deal-breaker but inside the 8 km comfort buffer.
N
0250 m500 m
Example
Example report. The places, names and numbers are for illustration only.
for an independent café

104 Street NW, Edmonton

WORTHY
75
out of 100
Data completeness: High
Location summary

About 143,257 people lived within 5 km at the 2021 Census. In the census area containing the site, median household income was $78,000 in 2020 and median age was 36.0 at the 2021 Census. The nearest published traffic count is 24,900 vehicles a day on 104 Street North of 61 Avenue, about 40 m away (City of Edmonton, 2022).

for an independent café
Nearest Northline Tacos
4.9 km
Population within 5 km
143,257
Nearest direct competitor
46 m

The short version

Strongest driver: Anchor co-tenants at 10/10 — 7 traffic anchor(s) within 600 m (3 grocery).
Biggest weakness: Direct competition at 1/10 — Nearest direct competitor is Example Taqueria at 46 m; 9 direct rival(s) within 1 km.
Watch cannibalization: Northline Tacos is 4.9 km away — outside the 3 km deal-breaker but inside the 8 km comfort buffer.
Tamur Malik
Founder, MapWorthy

Every time, the hardest call was the location. A lease ties you down for years, and one wrong corner can cost you your savings. Yet the answers were scattered: census tables that take days to read, driving around counting competitors by hand, and site studies priced for big chains, not for one owner opening one store. Too many franchisees signed on gut feel. Brokers got asked "will my business work here?" and had nothing solid to show.

In the news

Updated automatically by AI, not written by MapWorthy. Summaries can contain mistakes, so read the full article at the link.

Pricing

Pick the plan that fits how many sites you check.

All prices in Canadian dollars, billed monthly.

Free
$0
3 reports, once1 brand
  • Overall score and answer
  • Deal-breakers
  • Population within 5 km
  • Site photos
  • Score breakdownIn paid plans
  • DemographicsIn paid plans
  • Drive-time mapIn paid plans
  • Competitor tableIn paid plans
  • Traffic countIn paid plans
Start free
Starter
CA$79/ month
10 site evaluations a month1 brand
  • Full report: score breakdown, drive-time rings and map, demographics now and 2031, competitor table, traffic count
  • Save up to 10 sites and compare
  • Print / PDF
  • Restaurant map (your brand's food type only)
  • Financing-Ready Site Package (Canadian sites)
Choose Starter
Pro
CA$179/ month
30 site evaluations a month1 brand
  • Everything in Starter, plus:
  • Market grader
  • Heat map
  • Extra brands, CA$29 or CA$109 a month each
Choose Pro
Broker & Team
CA$349/ month
60 site evaluations a monthUnlimited brands
  • Everything in Pro, plus:
  • Restaurant map with every food type
  • 2-page client sheet for each site
  • Clients and tour packages
  • Check up to 10 sites at once
  • Your logo on sheetsComing soon
  • Fit Finder — what fits this addressComing soon
Choose Broker & Team
Franchisor
Custom
  • Brand profile set up for your concept
Contact us
Just one site?Single Site Report — CA$109, one time. No subscription.
Buy one report

Frequently asked questions

  1. How do I choose a franchise location?

    Look at who lives nearby, the competitors close by, and anything that can rule the site out. MapWorthy checks these for your brand and gives an answer with its reasons.

  2. Does MapWorthy tell me what a franchise costs?

    No. It checks the location, not the price or the franchise agreement.

  3. Can I hand the report to my bank?

    Yes, on paid plans. On any paid plan, you can download a site package for a Canadian address. It contains no sales projection.

Every place has a next move.

Check your first address free.

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